Advocating for Business in Alberta

We are dedicated to providing solutions to businesses’ toughest problems so they can overcome barriers to growth. We also work to build welcoming and inclusive business communities.

Alberta Perspectives takes your insights and communicates them to elected officials and decision-makers throughout the province, and at all levels of government. This powerful technology platform allows you to share your views on doing business in Alberta so we can cut more red tape on your behalf. 


ALBERTA Perspectives logo

What is Alberta Perspectives?

  • It’s an opt-in Alberta Business intelligence community—that is over 1500 members strong and projected to grow to 3000 by the end of 2025.
  • Our members are CEOs and leaders, entrepreneurs, job creators, business owners large and small, and corporate Albertans.
  • Members provide insight into the Alberta economic landscape and voice concerns and opportunities for Alberta businesses.
  • Data gathered through Alberta Perspectives is contextualized and shared with government. It informs our advocacy efforts and the policy process.

Why join?

  • You’ll participate in surveys on topics you care about, all related to Alberta business and the provincial economy.
  • Information gathered through Alberta Perspectives informs our advocacy efforts and policy direction.
  • We don’t just gather insights, we also share them back with you—so you can make data-driven decisions about your business.
  • Members are segmented by sector, region, gender (and more) to give us—and YOU—better insight into various business demographics.


Our Priorities

Strengthening business competitiveness

  • Decrease regulatory burdens on business using cost impact assessments
  • Reduce zoning and bylaw complexity
  • Accelerate and streamline permitting approval processes
  • Tax ratepayers equitably based on property assessment values

Building healthy communities

  • Work with chambers to promote shopping local
  • Work with chambers to attract, develop, and retain skilled workers
  • Accommodate affordable housing in long-term planning
  • Prioritize capital projects that are regional in scope

Growing business partnerships

  • Engage with the business community on its priorities
  • Establish joint task forces with chambers of commerce to improve services
  • Provide reasonable time to consult on issues impacting business
  • Pursue P3 models for capital projects, including affordable housing

Improving government accountability

  • Avoid discretionary decisions in project approval processes
  • Provide transparent utility franchise fees and rate decisions
  • Make available year-over-year comparisons for property assessments
  • Publish annual benchmark reports on service improvements

To see our advocacy in action browse our policy archive.

Join the Alberta Perspectives Community

The Alberta Perspectives platform is a forum for Alberta’s business leaders to share insights and shape the business environment around them.